Are You A Glorified Salesperson?

I really want you to think outside the box with me on this one.

We know that having sales skills is essentialto success in network marketing and that everykind of business, really, is in the salesbusiness.BUT... if the ONLY thing that you and I sell people is our mlm opportunity and the companyproducts, then ALL we are is glorified salesreps.Nothing more.And if all we are is sales reps... then no onewants to talk with us.

Why?

Because no one gets excited about having to brainstorm some lame-yet-realistic-soundingexcuses as to why they can't buy what we'repushing... when really they just don'thave the heart to tell us they couldn't care less about us or our stupid "business plan."

No one likes being backed into a corner wherethey're forced to be rude because you can'ttake a hint.The problem with being "just" a sales rep is that it's outdated.People don't have time to listen to yet anothersales pitch.That doesn't add any VALUE to their busy lives.

You have to give them more than that if you wanttheir attention. Your prospect can go out and join any one of ahundred different work-from-home deals. Yours does not stand out as anything special in theirminds."But I thought you said we have to learn how to sell?"

Yes, but understand that the type of selling I'mtalking about and the type of selling most peoplethink of - the kind their companies teach - aretwo completely different things.Let me ask you a question.What is it that makes sales hard? I mean really,why is it so difficult?It's having to convince the other person that they want what you have when really they don't. Am I right?

So... if that's the case... what if the otherperson already wants what you have? What ifthey're already looking for it?Then the "type" of selling you have to do is completely different. You're not pitching them,you're educating them.

Here's a little secret for you: The heavy hitters don't sell business opportunities.Why?

Because they know that that's not what people are looking for.In fact, a business opportunity is the lastthing they want to sell!No joke. That's not just a tricky play on words.The way multi level marketing is REALLY done -the way the gurus who make as much money in a month as most people make in year do it - is byputting their opportunity on the back burner andforgetting about it.

And I'm not talking about retailing your company's products either.There's something else they sell in order tobuild their business that you won't hear aboutfrom them, your company, or your upline.During my struggling years of mlm, back when Iwas attending every local, regional and national conference I could, there was something thatalways confused me. And I never got the answerto it until I began studying sales and marketingfrom sources other than my company.

There was this one guy, a top dog in our company who was a complete mystery to all of us "commonfolk."We all knew who he was. We all knew that hedrove the most expensive cars of anyone, that hehad the biggest houses and the fanciest suits. What we didn't know was how he did it.And boy did we want to.Because at the huge national pep rallies, he was never jumping around on stage sweating up a stormas if he'd been snorting cocaine for the past two hours (like all the others were).And none of us really wanted to do that. None of us wanted to act like a pack of 1st graders havinga birthday party at Chuck E Cheese. We just gritted our teeth and told ourselves, "If this is what it takes to get there, then this is whatI'm gonna do."But watching this guy, one would get the impression that he couldn't have been more indifferent to all the hype going on around him, despite the fact that he was making 5 times asmuch money as the other leaders.

No matter who we asked though, even our own 6-figure-earning-upline, we could never figure outhow he did it year after year after year - 'cuz he sure as heck wasn't doing it the way the restof us were.Usually the response was just, "I don't know."But the best answer I ever got was, "He sells some kind of system. Don't worry about it though, he doesn't do it the company way."Well I did worry about it. Because I got sickof being an evangelist doing it the company way.So what DO the gurus sell?How could they sell something other than a business opportunity and still build a MASSIVEorganization (and make it look easy)?

Later, after I finally reached a level ofsuccess I had never even thought possible before(sponsoring 20 or more people every month without breaking a sweat) it all made perfectsense. I finally understood how that guy in myprevious company did it.

Here are some of the things I realized:-

First and foremost, the heavy hitters only bothered with the people who were alreadylooking for what they had.

-Secondly, they understood what people werereally looking for in the first place. And sothey offered more than an opportunity, which was just one puzzle piece in the overall picture.They offered their customers something of muchgreater value, something their companies couldnever provide: Themselves and their expertise.

-They learned about sales and marketing techniques from sources other than their company.Because what they were doing was not taught byany company in the industry.

-They invested in their customers first beforethey asked for money or any kind of commitment. This might sound corny, but it is the formulathat every great marketer has used to buildenormously profitable businesses

.-They gave people a true marketing system withwhich to build their business. They gave them the "how" rather than the "what."By doing all this they become more than justanother zealous sales rep peddling their wares.They set themselves apart from everyone else outthere and by doing so, they attracted people to them in droves.

The lesson?Don't be afraid to go against the grain anddifferentiate yourself. Often times this is thebest marketing decision you can make.

Check out the SOLUTION

How Do You Keep Track?

How on earth do you keep track?

I mean, its recommended that you don't spend more than you make...of course.But how do YOU keep track of your income and expenses? I sure hope you do, because as a home based entrepreneur,you are entitled to a world of tax breaks!

I tell you what, I have no idea how I got by before I began to use the MLM Tax Helper. Its been the easiest, least time consuming way to keep track of daily ins and outs- and keep a good eye on the bottom line- to always make sure there is alot more mula coming in than is going out!


At the end of the year I can just hand the data over to my accountant- and I'll be SURE to get all of the deductions I'm due!Will you???
See the MLM Tax Helper ...you'll save a lot more than the tiny price of the software!

To your Success

Greg Reed